Upload the room your client actually lives in and explore styled directions before you sink hours into boards and sourcing. Every iteration is kept as a version, and the whole story fits on one shareable concept page.
First five images freeWorks from phone photosEvery version kept
TodayConcept
Drag to compare
Client's living room · concept v2Ready to present
The client's real room
Concepts start from their photo
Minutes per concept
Iterate while the idea is fresh
Custom styles
Built from your brief and references
Client-ready pages
Share concepts with one link
Why designers use it
01
Show clients their own room, not a stranger's showroom.
Nothing sells a concept like recognition. The architecture, windows, and camera angle stay locked — only the furniture, palette, and decor change — so the client sees their actual space transformed, not a generic render.
02
Three directions ready before the second meeting.
Restyle the same room in several directions for the cost of a few images each. Every render lands as a version beside the original, so comparing warm minimal against quiet luxe is a click, not another late night.
03
Your studio's aesthetic, made repeatable.
Describe the look in your own words, add reference images, and get a custom style with a generated palette, moodboard, and sample hero. Apply it to any project so every concept reads as your studio's work.
04
A concept page, not a PDF nobody opens.
Share a showcase page where clients drag the before-and-after themselves, on any phone. Make it public, password-protect it per client, or keep it private until the reveal.
Why studios add it
What Twelve Lumens does for your design practice.
Win the project in the first meeting
Walk into the pitch with the prospect's own living room already styled two ways. A concept they can see beats a portfolio of other people's homes.
Concepts in minutes, not billable evenings
Exploration is the least billable hour in the studio. Generate directions in minutes and spend the saved time on the design decisions clients actually pay for.
Faster sign-off, fewer revision loops
Clients decide faster when the option is their own room, styled. Fewer abstract debates about swatches, more approvals on visuals.
A signature look clients recognize
Custom styles keep every concept in your studio's handwriting, and on Business the presentation pages go white-label under your own brand.
Design directions
The same room, as many ways as the brief needs.
Start from six-plus preset styles — modern, mid-century, Scandinavian, and more — or from Freestyle, the unbiased default that follows your written brief instead of a house look.
Generate a direction, refine the brief, generate again. Every result is a separate version on the same photo, so the losing options cost nothing but a few images from the 50 included with the project.
Plus custom styles built from your own brief and references
Custom styles
A style library in your studio's handwriting.
Turn your signature look into something the AI can reproduce: write the brief, add reference images from past projects, and Twelve Lumens generates a palette, moodboard, and sample hero you can refine before it touches client work.
Start from a written brief — Freestyle or a full custom style
Optional reference images from your own portfolio
Generated palette, moodboard, and sample hero you can override
Concepting is throwing ideas away — which only works when throwing away is free. Each render sits in the room's version history beside the original photo, so you can branch, compare, and return to last week's direction in one click.
Non-destructive versions
The original photo is never touched. Every concept is a separate version you can revisit.
Side-by-side comparison
Flip between directions, or hand the client the before-and-after slider on the concept page.
Mark the chosen direction
Flag finals and pick a cover, so the approved concept is unambiguous when procurement starts.
Living room · versionsAll kept
Original photo
Uploaded by client
Concept A · Warm minimal
Freestyle brief
Concept B · Quiet Luxe
Custom style · final
Final
The reveal
Present concepts on a page, not in an attachment.
Each project gets a showcase page made for the client conversation: full-bleed images, draggable before-and-afters, and your concept front and center on any device.
Public, password, or off
Open it up for a pitch, or lock it to one client with a password.
Clients join free
On Pro and Business, team members are unlimited — invite clients or collaborators into the project itself.
Before-and-after built in
The slider does the convincing — their room today against your concept.
White-label on Business
Present under your studio's brand, with Twelve Lumens out of sight.
Concept visualization is the slowest, least billable stretch of a project: 3D renders cost hundreds per view and take days per revision, and mood boards ask the client to imagine — which is exactly what they hired you to do for them. Meanwhile the pitch that lands is almost always the one the client can see.
Twelve Lumens compresses that stretch to minutes. Renders come from the client's own photos, every paid project includes 50 images, and unlimited team members on Pro and Business mean clients review concepts inside the project instead of over email. When the direction is approved, your paid design work starts from a yes.
Concept images in minutes instead of days of 3D turnaround
50 images per project keeps whole-home concepting on one bill
White-label presentation pages on the Business plan
Pricing for design studios
Pro covers the whole project.
Ten new projects a month with 25 input photos each and 50 images included per project — enough to concept a whole home in more than one direction, with 2K exports and unlimited team members so clients review inside the project.
A bigger studio? Business adds 30 projects a month, white-label presentation pages, admin roles, and priority renders.
No — it replaces the slow part before them. Twelve Lumens produces photorealistic concept imagery from photos in minutes, with the room's architecture locked. Once a direction is approved, your technical drawings, 3D work, and specification proceed as usual — from a client who has already said yes.
Can the renders use my exact furniture and product picks?
Not piece-for-piece. Styles are built from your written brief and reference images, and the AI generates furnishings in that direction — ideal for concept and direction, not for spec sheets. Procurement stays your craft.
What photos do I need from a client?
A phone photo of the room is enough — JPEG, PNG, WebP, or HEIC up to 20 MB. Better light helps, but the camera angle and architecture are preserved exactly as shot.
Can clients view and discuss concepts with me?
Yes. Share a showcase page — public or password-protected — or invite clients into the project directly: team members are unlimited on Pro and Business, so collaboration never costs extra seats.
How do custom styles work?
Write a brief describing the aesthetic, optionally add reference images from your portfolio, and Twelve Lumens generates a palette, moodboard, and sample hero you can refine. Each plan includes a monthly custom-style allowance, alongside the built-in preset styles.
Are my clients' photos private?
Yes. Photos stay in your workspace, aren't used to train shared public models, and concept pages are only visible once you publish them — and can be password-protected per client.
TodayConcept
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